final logo:
brand critique:
The Graymatter Marketing logo was designed to mirror formless matter in a professional and modern fashion. Using white and gray for the color palette defines the title and theme of the company logo while providing the design with a neutral display of colors. This in turn increases backdrop versatility and offers multiple options for canvas colors. The imagery intertwined with the content implies formless matter and creates a branding element for the marketing company.
brand specifications:
color palette: 
design style: professional, modern, edgy
company location: great britain
company industry: business marketing
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